The Greater Lansing Business Showcase

Faq categories: General Public | Exhibitors

What is the Business Showcase?
Part trade show, part networking event, the Business Showcase offers a unique marketing opportunity to reinforce current business relationships and spark new partnerships among the local businesses.
When and where is the next Business Showcase?
The third annual Business Showcase will be held from 9 a.m. to 4 p.m. on Thursday, October 25, 2007, at the Lansing Center, 333 E. Michigan Ave. in downtown Lansing. A social hour of power networking will start at 4 p.m. For a map and directions to the Lansing Center, click here.
Is there a cost to attend?
Admission to the 2007 Business Showcase is $5 per person. Exhibitors will receive 20 complimentary invitations to distribute to clients and customers. An e-pass will be available in September 2007.
How can I purchase tickets for the 2007 Business Showcase?
Tickets at $5 each will be available at the Lansing Center box office from 9 a.m. to 4 p.m. the day of the event.
Where may attendees park?
Parking is available on city streets an in any City of Lansing lot or parking structure. For a map of parking options click here.
Who should attend the 2007 Business Showcase?
All business people interested in reinforcing their positive relationships with current customers and expanding future client base should attend. The Showcase provides an ideal venue to learn more about the local business community and interact with the area’s established and up-and-coming businesses.
Will there be special events or activities during the 2007 Business Showcase?
Yes, exhibitors are encouraged to offer special presentations and demonstrations from their booths. The Greater Lansing Business Monthly will host its Business Showcase Networking Luncheon within the trade show floor at the Lansing Center on October 25. The cost is $35 per person and includes admission to the Business Showcase. Advance reservations are required for the luncheon and may be made by calling 517-487-1714 or online at www.lansingbusinessmonthly.com. Other activities are being planned during the trade show hours. There will be a networking social with hors d’oeuvres, entertainment and a cash bar from 4 p.m. to 5 p.m.
Who is exhibiting at the 2007 Business Showcase?
The event will feature approximately 150 businesses from all different sectors. For the most current list of exhibitors, click here.
Who organizes the 2007 Business Showcase?
The Greater Lansing Business Monthly, Inc. organizes the Business Showcase. Published monthly since 1987, The Greater Lansing Business Monthly serves the tri-county region with news and features about local business and through special events supporting the area business community.

Faq categories: General Public | Exhibitors

How much does it cost to be an exhibitor?
Booths range from $495 to $595 depending on location. For additional registration information, click here.
What is included with the booth fee?
Each booth is 10 x 10 feet and includes side and back drape, one eight-foot covered and skirted table, two chairs, carpeting, one 7" x 44" booth identification sign and a waste basket. Complimentary BASIC Internet service is courtesy of Arialink and the Lansing Center. Higher-speed Internet service, electricity, food and other booth accessories are available for an additional charge and may be ordered separately.
How do I order electric or other booth supplies?
Higher-speed Internet service, electricity, food and other booth accessories are available for an additional charge and may be ordered separately. Order forms and details will be included in the exhibitor packet mailed in September 2007.
What level of Internet service is included with my booth fee?
Arialink and the Lansing Center have partnered with The Greater Lansing Business Monthly to offer the basic tier of wireless Internet service to all exhibitors. The basic Internet service is appropriate for checking e-mail and looking up information. If Internet service is critical to your booth and presentation, you will need a higher tier of service, for which Arialink will provide a $50 credit toward that service. An Internet order form will be included with your exhibitor packet, along with instructions on how to access the wireless service.
May I distribute food at my booth?
Exhibitors who are licensed catering or restaurant establishments may distribute sample-sized food items from their booths to advertise their business. No bottled water, alcohol or other beverages may be distributed by exhibitors. A copy of your State of Michigan Food Handlers License and menu items to be served must be forwarded to the Lansing Center at least two weeks prior to the event date. Non-food establishment exhibitors who wish to attract attendees to their booths by offering food and beverage booth displays must order these items directly through the Lansing Center’s Catering Department. No outside food or beverage is allowed to be brought into the building. click herefor additional information and instructions.
When will exhibitors receive parking passes, booth number confirmation and other information?
In September 2007, exhibitors will receive confirmation of their booth location, name badge order forms, invitation and parking passes. Exhibitors are strongly encouraged to promote the event to their business partners and customers. If additional invitations are needed, please contact the Business Monthly offices at 517-487-1714.
When is payment due for exhibitors?
Payment is due at the time of booth reservation. Booth assignments are not guaranteed until payment is received. No refunds after Sept. 15.
How can I make the most of my trade show exhibitor experience?
This website features some downloadable PDF forms that were prepared by experts in the trade show industry. They provide valuable information about keys to tradeshow success, including budgeting, managing leads, how to engage attendees, staffing your booth and more. To download these forms, click here.
My business is located outside of mid-Michigan. Can I still be an exhibitor?
Yes, while the Business Showcase focuses on the mid-Michigan business community, it is open to all businesses.
Where can exhibitors park?
Exhibitors will receive two complimentary parking passes for spaces near the Lansing Center. The passes will be enclosed with the exhibitor mailing in September 2007.
May exhibitors offer demonstrations from their booths?
Yes, exhibitors are encouraged to offer special demonstrations and presentations from their booths as long as it doesn't interfere with other exhibitors. Please contact Barb Rinckey at barb@eventprofessionalsllc.com with the details, and we will assist with promoting your demonstration to attendees.
Are exhibitors allowed to sell products and services at the Business Showcase?
Yes, floor sales are allowed and exhibitors are encouraged to offer Showcase specials to attendees. These specials also could be promoted to an exhibitor’s customer base.
When do I set up my booth?
Exhibitors may register and set up their booths from 2 p.m. to 8 p.m. on Wednesday, October 24 or from 8 a.m. to 9 a.m. on Thursday, October 25. All booths must be set up by 9 a.m. on October 25.